Every business owner has a number in their head — a rough sense of what their company is worth. Maybe it comes from what a competitor sold for, a conversation with a broker, or simply years of gut feeling built on the job.

The problem is that gut feeling, however informed, is not a defensible number. And when the stakes are real — a buy-sell trigger, a partner exit, a generational transition, an unexpected offer — the gap between intuition and a professionally supported value can be significant.

A business valuation closes that gap. It is a formal, standards-based analysis performed by a credentialed analyst using recognized methodologies. It produces a documented, defensible result — not a guess, not a broker's listing price, and not a rule of thumb.

What a Business Valuation Actually Is

At its core, a business valuation is a professional estimate of the economic value of a business or an ownership interest in a business. It captures earning power, market position, risk profile, and intangible value — not just physical assets or last year's revenue.

A credentialed valuation is governed by professional standards (NACVA Professional Standards, AICPA SSVS-1, USPAP) that define how the analysis must be conducted, documented, and reported. This is what separates it from informal estimates: every assumption is documented, every method is justified, and the conclusion can withstand professional scrutiny.

When Would I Need One?

The short answer: more often than most owners think. Common situations include:

The worst time to get a valuation is when you urgently need one. Planning ahead gives you options and time to prepare.

How Does the Process Work?

A typical engagement follows a clear, structured path:

For a Calculation of Value engagement, the typical timeline is 2–3 weeks from receipt of complete data. Fees are quoted upfront as a fixed amount — no hourly billing, no scope creep.

What Drives the Value of a Small Business?

Several factors influence what a closely-held business is worth. An analyst evaluates all of them in context:

In Puerto Rico specifically, local market conditions, tax incentive structures (including Act 60), and the regulatory environment all influence value. A valuation that ignores these factors will miss the full picture.

Calculation of Value vs. Comprehensive Valuation

Not every situation requires a comprehensive valuation. A Calculation of Value is a focused, standards-compliant engagement that delivers a defensible indication of value at a lower cost and faster timeline. For most planning, transactional, and internal purposes, it's sufficient.

When the situation involves high-stakes transactions, complex structures, or circumstances requiring a formal opinion of value, a comprehensive valuation — producing a formal conclusion of value — may be more appropriate. We help every client determine the right scope before any engagement begins.

If you've been running your business without knowing its value, you're making decisions with incomplete information.

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This article is provided for informational purposes only and does not constitute business valuation, tax, legal, or financial advice. Consult your professional advisor for guidance specific to your situation.